In Dynamics 365 Sales, what does an 'Opportunity' represent?

An 'Opportunity' in Dynamics 365 Sales represents a potential sale. This concept is central to sales processes, as opportunities are linked to prospects or leads who have shown interest in buying a product or service but have not yet committed to a sale. Tracking opportunities allows sales teams to manage their sales pipeline effectively, predict revenue, and prioritize follow-up actions.

Opportunities can also include relevant details such as estimated closing dates, expected revenue, and the products or services involved. This enables organizations to assess their sales activities and make informed decisions based on potential earnings and strategic focus. In contrast, the other options refer to distinct elements within a sales and marketing framework that do not directly relate to the status of a sale in progress.